How artificial intelligence is changing the way we do market research (and how we’re integrating it too)
Artificial intelligence is shifting from an emerging technology to an integral part of our daily [Leggi tutto]
25
Aug
Aug
Market trends: 5 types of tools to study them
Let’s start with some questions that every entrepreneur, manager or freelancer should always ask themselves: [Leggi tutto]
23
Sep
Sep
How to manage a reputation crisis with market research
You are prepared against all security emergencies, but how do you defend against reputational crises? [Leggi tutto]
23
Sep
Sep
Business and Marketing Trend 2022: what the data tell us
As the famous futurologist Welsh said, to predict the future you don’t need a crystal [Leggi tutto]
23
Sep
Sep
Market Intelligence tools: 8 types of software to discover data
You could have the best screwdriver in the world, but if you use it to [Leggi tutto]
23
Sep
Sep
Perceived value: 5 Data Driven ways to increase the value of your offering
I’ll tell you what happened to me a few days ago. I was about to [Leggi tutto]
23
Sep
Sep
Captivating headlines: 4 steps to write effective headlines using data
How many times have you flipped through a newspaper and read a headline that intrigued [Leggi tutto]
23
Sep
Sep
Data Driven Business Model: building business models from data (+ 3 examples at the end!)
Everyone now knows the truth about the start-up world: 9 out of 10 fail in [Leggi tutto]
23
Sep
Sep
4 Privacy news: what changes for market research with online Big Data
Consumers want control over their data back. Here are some statistics to prove it: 60 [Leggi tutto]
23
Sep
Sep
Media Company Data Driven: creating content through Market Intelligence
Every company must become a “Media Company!” This phrase has been repeated so often in [Leggi tutto]
23
Sep
Sep
Customer Centric: putting the customer at the center through Market Intelligence
The customer is always right! But is this really the case? When we talk about [Leggi tutto]
23
Sep
Sep
How to increase business turnover by 33% by leveraging data?
How difficult is it to increase one’s turnover by 33%? If you consider this a [Leggi tutto]
23
Sep
Sep
Data Driven Business Strategy: knowing the way to dominate your market
Data-driven business strategy ensures results Every entrepreneur or manager has a mission: to always achieve [Leggi tutto]
23
Sep
Sep
Green Marketing: overcome the entrepreneur’s dilemma with Market Intelligence
Watchword: Sustainability! How many times do we hear it mentioned by so many people? In [Leggi tutto]
23
Sep
Sep
Artificial intelligence and business: toward the new era of marketing
The potential is huge because that between artificial intelligence and business is a world still [Leggi tutto]
23
Sep
Sep
Marketing and growth strategies: the role of data in successful companies
Online data makes a major contribution to business development All businesses aim to grow, but [Leggi tutto]
23
Sep
Sep
How to use Google Trends: practical guide + bonus
We are often asked what is the basic tool for doing online market research. Our [Leggi tutto]
23
Sep
Sep
What is Market Intelligence? Benefits and practical cases
Few companies know it thoroughly, and even fewer are using it on a daily basis [Leggi tutto]
23
Sep
Sep
The importance of data in food marketing business strategies
That is why the use of data is critical for marketing strategies in the food [Leggi tutto]
23
Sep
Sep
Market & Sales Intelligence: don’t use technicalities!
Psychologist and philosopher and communication expert Paul Watzlawick said,“You can’t not communicate!” We all, after [Leggi tutto]
23
Sep
Sep
Marketing and Sales Intelligence: close sales negotiations through Data
If you are a salesperson-or if you are in any case involved in promoting your [Leggi tutto]
23
Sep
Sep
Strategic and operational marketing: these are the differences
How do these two types of marketing differ When we talk about strategic marketing and [Leggi tutto]
23
Sep
Sep
Market Intelligence definition: the 9 most used terms explained easy
You know that period in life when children, usually between the ages of 3 and [Leggi tutto]
23
Sep
Sep
Here’s what strategic marketing is for and how to set it up
If you want your marketing campaigns to be incisive, you cannot do without this factor [Leggi tutto]
23
Sep
Sep